World Nutella Day is February 5! Nutella, for those who may not know, is a chocolate hazelnut spread. It was originally created by Pietro Ferrero in 1944 in the back room of his bakery in Alba. It was originally made of just hazelnut paste and chocolate and was created as a way to make chocolate go further. It was sold in a solid block at the time. A creamier version was created in 1951, but the Nutella we all know was renamed and jarred for the first time in 1964 by Pietro’s son, Michele. Today, Nutella is made mainly of sugar and palm oil with only about 13% being hazelnut, according to research done by Greenpeace.